Os artigos estão em inglês e chinês simplificado. Títulos e textos mantêm o idioma de publicação.
01strategy2023–2025
In a Straits Times interview, Singtel Singapore CEO Ng Tian Chong describes merging the consumer and enterprise arms and rebuilding an AI-first telco.
Ler o caso ↗02strategy2025–2026
Jamie Hodari told Business Insider he sold Industrious to CBRE for $800M, took charge of 8B sq ft at CBRE, and is now recruiting his own successor.
Ler o caso ↗03strategy2004–2012
After a €69m net loss in 2003, the publisher cut 1,245 jobs, restored growth, and moved digital products from 35% to 74% of revenue by 2012.
Ler o caso ↗04strategy2013–2017
The mouse maker's retail sales fell 7% in FY2013 with an operating loss; five years of category growth and design discipline took profit from $67m to $252m.
Ler o caso ↗05strategy2010–2015
Telstra was losing customers in 2010 and chose service investment over harvesting cash; by FY2015 it was adding mobile customers and returned $4.7bn.
Ler o caso ↗06strategy2015–2018
The bearings maker's 2015 Turn Around Plan and two-value-proposition strategy lifted its margin from 10.3% to a record 12.9% by 2018.
Ler o caso ↗07strategy2015–2017
After the tagging scandal, Serco sold its offshore BPO arm, raised new equity, cut net debt by £605m and ended £153.1m of losses by 2016.
Ler o caso ↗08strategy2016–2018
Johann Rupert retired his CEO, pruned the board and bought back dealer inventory; operating profit swung from -14% to +5% in two years.
Ler o caso ↗09strategy2014–2020
After a reserves scandal forced a £773m rights issue, Hester rebuilt the insurer's underwriting discipline — and in 2020 it drew a 50%-premium bid.
Ler o caso ↗10strategy2019–2022
A customer question turned Singularity Energy from battery-cost optimization into carbon intelligence; a $4.5M seed and a utility customer followed.
Ler o caso ↗11product2008–2026
In an ETBrandEquity interview, Harsh Mariwala recounts how a failed baked snack rewrote Marico's product playbook and produced the savoury oats leader.
Ler o caso ↗12people2011–2013
New CEO Chip Bergh swapped out 9 of 11 direct reports in his first 18 months; by 2017 Levi's posted its best sales growth in a decade with debt down to $444M.
Ler o caso ↗13engineering2019–2021
Its 2019 distribution-center collapse cost Brooks an estimated $70-100M in sales; the rebuild left it battle-tested for 2021 sales up 31% past $1B.
Ler o caso ↗14strategy2020–2022
When lockdowns killed demand for work and event wear in 2020, Armoire pivoted to loungewear, briefly turned a profit and rehired every furloughed worker.
Ler o caso ↗15strategy2025
After years of US losses — nearly $8 million last year alone — the Indian drugmaker filed Chapter 7 liquidation for its US subsidiaries; shares rose 3.5%.
Ler o caso ↗16strategy2024
New CEO Jason Buechel repriced a quarter of the range and leaned on scheduled deals as 22% grocery inflation pushed even affluent shoppers to hunt bargains.
Ler o caso ↗17strategy2014–2025
Doug McMillon's decade: net sales up 43%, e-commerce from $10 billion to $121 billion, and 60% of capex redirected to tech and supply chain.
Ler o caso ↗18strategy2026
After the Supreme Court struck down the tariffs, Walmart reinvested substantially all of its $2.9B refund into price cuts, lifting rollbacks to 11,000.
Ler o caso ↗19strategy2022
Backed by a $22M round in 2022, One More Game shelved its 1v1 strategy game Spellcraft and rebuilt itself around a paid co-op shooter, SWAPMEAT.
Ler o caso ↗20strategy2023–2024
Basic, the $9.99 ad-free plan, was closed to new and switching subscribers in June 2023 and will be retired in Canada and the UK from April 2024.
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