ENI, the Italian state energy conglomerate, was by the early 1990s a byword for political entanglement — a sprawling group of hundreds of companies in oil, gas, chemicals and engineering. Italy's fiscal crisis forced change: decree-law 333 of 1992 converted ENI from a state entity into a joint-stock company and set privatization in motion.

CEO Franco Bernabè, appointed in 1992, rationalized the group before selling it: he focused ENI on its core energy business, shed activities considered non-strategic and imposed financial discipline. The first public placement followed in November 1995 — about 15 percent of the company at 5,250 lire per share — and brought roughly 7 trillion lire into state coffers.

Further offerings followed, and by 1998 the state had placed 68 percent of ENI's capital on the market. The company that emerged was a lean integrated oil and gas group — Agip, Snam, Saipem and their peers — able to compete internationally, and it remains one of Europe's largest energy companies.

The 1995 first placement brought about 7 trillion lire to the state; by 1998, 68% of ENI's capital was on the market and ENI was one of Europe's largest oil companies.

Restructuring preceded the float, so investors bought a focused company rather than a political conglomerate.

The staged sell-down let the market absorb ENI's shares while the state tested demand and kept control initially.

Bernabè's core-business cuts reduced the sprawling portfolio that made ENI hard to value.

The prospectus could cite record 1994 profits, giving the offering a credible financial story.

Fix the portfolio before you float it: Bernabè cut ENI to its core and cleaned its finances first, so the staged sell-down raised billions instead of dumping a political conglomerate on the market.

ENI's sell-down continued in stages through 1998 with the treasury retaining a stake, and under private-sector discipline the group expanded abroad to become one of the world's top integrated energy companies. The Bernabè-era structure — core focus, market governance and staged privatization — is still cited as the model that made Italy's largest privatization work.

FOLLOW THE EVIDENCE

The sources

  1. The privatization of Eni archiviostorico.eni.com
  2. Italian Experience Points Up Fatal Flaws (International Herald Tribune) web.archive.org
  3. Regulation of Public Utilities — Privatization of Italian Gas and Petroleum Company webiis08.mondaq.com