Agenor Tupinambá turned a confiscation into a 2.2M-follower campaign
After Ibama seized his capybara, Tupinambá used the backlash to raise five times his fine, grow Instagram from 10,000 to 2.2M followers, and attract sponsors.
Fall lesenchange.archiEIN CASESTUDIES.CHAT-ARCHIV
Ein anderer Schritt.
Ein anderes Ergebnis.
Kurswechsel, Neuerfindungen und Veränderungen mit Wirkung.
Das gesamte Archiv in der AppArtikel gibt es auf Englisch und vereinfachtem Chinesisch. Titel und Texte bleiben in ihrer veröffentlichten Sprache.
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2,000 VERÖFFENTLICHTE FÄLLE · REGELMÄSSIG AKTUALISIERTNintendo's Switch pivot swung it from a ¥24.5B loss back to profit in 2017
After the Wii U flopped, Nintendo bet on the hybrid Switch; in its first quarter it swung from a ¥24.53B net loss to a ¥21.26B profit.
Fall lesenInditex's founder Amancio Ortega handed the chairman's seat to Pablo Isla
In 2011 Amancio Ortega stepped down as Inditex chairman and handed the fashion retailer to non-family managing director Pablo Isla.
Fall lesenIsrael's staged 17-year sell-down of Bank Leumi ended its crisis-era state ownership
From the first 22.4% sale in 1993 to the final market distribution in 2010, Israel privatised Bank Leumi in stages and kept it profitable and independent.
Fall lesenTanya Chisu built a $1,500–$2,000-a-month healing practice on TikTok
After years of relying on referrals, Tanya Chisu joined TikTok in 2022 and built a following that lifted her practice to $1,500–$2,000 a month.
Fall lesenShopify's 90-day free trial and quick tooling doubled revenue during lockdowns
When COVID shut stores, Shopify extended free trials to 90 days and shipped online-selling tools; Q2 2020 revenue rose 97% to $714.3M and GMV grew 119%.
Fall lesenTorrent's ₹19,480-crore JB Pharma bet made it India's second-most-valuable drugmaker
Torrent Pharma bought KKR's JB Chemicals stake in a ₹19,480-crore deal, then merged it to become India's second most valued drugmaker.
Fall lesenGreece conceded 14 regional airports to Fraport for 40 years and €1.234bn up front
Greece kept ownership of 14 tourism airports and sold 40 years of operation to Fraport and Copelouzos: €1.234bn up front, plus rent and a cut of EBITDA.
Fall lesenPhilippine Catholic priests turned TikTok into an extension of the pulpit
After lockdowns pushed dioceses online, Philippine priests used TikTok’s music, memes, and daily devotions; Father Fiel Pareja built 3.3 million followers.
Fall lesenFujifilm revived the Instax instant camera and sales grew from 1.6m to 10m units a year.
Fujifilm repositioned its once-dying Instax line for young smartphone users; sales grew from 1.6m cameras in 2012 to 10m+ in 2018.
Fall lesenKakao reverse-merged into portal Daum in 2014 to list, and spun out a platform empire
Kakao reverse-merged into portal Daum in 2014 to list, took the KOSDAQ crown, and spun off KakaoBank, Pay, Games — turning one IPO into a chain.
Fall lesenRoyalty Pharma's hostile run at Elan ended in a Perrigo takeover
After Royalty Pharma's hostile offers, Elan ran a sale process and Perrigo won with $16.50 a share and an Irish re-domicile.
Fall lesenOsunsemilore Adetutu put Oshun teaching on TikTok and reached 350,000 followers
To reach young people who rarely saw Nigeria's Oshun religion online, Adetutu built a TikTok cadence of teachings, Lives, and paid WhatsApp consultations.
Fall lesenHarris Tweed's island weavers brought the fabric back with 580,000 metres
A fading craft on Lewis and Harris reversed decline as new weavers and global fashion demand returned.
Fall lesenIndia sold IPCL to Reliance in 2002 and profit rose seven-fold in three years
The state petrochemicals pioneer went to Reliance for ₹1,490 crore in 2002; profit rose seven-fold, debt collapsed, and it merged into RIL by 2007.
Fall lesenMexico sold Banamex for $3.21bn in 1991; Citigroup paid $12.5bn for it a decade later
Nationalised in 1982, Banamex was auctioned in 1991 for 2.6 times book value to a brokerage-led group; ten years later Citigroup bought it for $12.5 billion.
Fall lesenBaptista Miranda turned an Angola channel into a six-million-follower business
Baptista Miranda started with videos recorded on friends' phones, then used Brazil's Portuguese-speaking creator market to turn audience into brand income.
Fall lesenRise of the Planet of the Apes revived a stalled franchise with $481M
After Tim Burton's 2001 remake stalled the series, Fox's origin story with motion-capture apes opened to $54.8M and grossed $481M worldwide.
Fall lesenSun Pharma bought FDA-troubled Ranbaxy for $4 billion and fixed it
Sun absorbed Ranbaxy in a $4 billion all-stock deal, becoming India's largest drugmaker, then cleared FDA bans plant by plant — Mohali reopened in 2017.
Fall lesenThe U.S. sold its 85% Conrail stake in 1987, the largest industrial IPO in U.S. history.
After a federal bailout and a turnaround under Stanley Crane, the U.S. floated Conrail at $28 a share in 1987, raising $1.65 billion.
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