Agenor Tupinambá turned a confiscation into a 2.2M-follower campaign
After Ibama seized his capybara, Tupinambá used the backlash to raise five times his fine, grow Instagram from 10,000 to 2.2M followers, and attract sponsors.
Read the casePivots, reinventions and changes that made a meaningful difference.
The full archive, in the appAfter Ibama seized his capybara, Tupinambá used the backlash to raise five times his fine, grow Instagram from 10,000 to 2.2M followers, and attract sponsors.
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