Top Gear: axed in 2001, Wilman's 2002 studio relaunch built a £50m-a-year BBC brand
After the old car show was axed, Andy Wilman and Jeremy Clarkson reinvented Top Gear as a live-audience studio format — the BBC's biggest export.
Read the casePivots, reinventions and changes that made a meaningful difference.
The full archive, in the appAfter the old car show was axed, Andy Wilman and Jeremy Clarkson reinvented Top Gear as a live-audience studio format — the BBC's biggest export.
Read the caseLicensed in 1973, 7-Eleven Japan mastered franchise and item-level data, bought its bankrupt US parent (1991), and became the world's biggest convenience chain.
Read the caseMoonshot AI gave away Kimi’s model while keeping infrastructure and subscriptions as the paid layer, turning openness into reach and demand.
Read the caseR. Thyagarajan vested control in an ownership trust run by four professionals in 2021; in 2026 Japan's MUFG paid $4.4B for a fifth of his lending group.
Read the caseBy betting on a single tumbler and influencer-led marketing to women, Stanley grew from $70M (2019) to over $750M (2023) in four years.
Read the caseEnnio Doris groomed Massimo for two decades; the board made him CEO on 30 July 2008, and when Ennio retired in 2021 Massimo took the chairmanship.
Read the caseAfter 4th Edition lost the RPG lead to Pathfinder, Wizards ran a two-year public playtest and rebuilt D&D around storytelling, starting six record years.
Read the caseA billionaire built DMart on discounts and owned real estate; its 2017 IPO listed 102% above issue, FY24 revenue ₹50,789 crore.
Read the caseTencent kept monetizing QQ users with games and virtual goods; 2008 revenue rose 87.2% and 2009 revenue rose 73.9%.
Read the caseVaidyanathan merged his NBFC into a deposit-poor infra lender, halted loan growth to rebuild retail deposits, and turned IDFC First Bank profitable.
Read the caseAfter General Mills cheapened Izod-Lacoste, Robert Siegel relaunched Lacoste USA in 2002 at higher prices; U.S. sales grew ~800% and it became a $1.8B brand.
Read the caseHarsh Mariwala handed Marico's managing-director role to insider Saugata Gupta in 2014 and stayed only as chairman; the board keeps renewing Gupta.
Read the caseThe Hyderabad battery house pivoted to rail-safety electronics, winning Kavach train-protection contracts as Indian Railways scaled the system nationwide.
Read the casePoland's C2C auction site (1999) went private for $3.25B (2017), was rebuilt, then scored Europe's biggest 2020 IPO on the Warsaw exchange (+63% day one).
Read the caseIn the 2008-09 recession LinkedIn kept investing in sales and products; revenue grew from $79M in 2008 to $120M in 2009 and doubled to $243M in 2010.
Read the caseEike Batista's OGX filed for court protection under R$13.8B of debt, handed ownership to creditors through a swap, exited in 2017 and merged into PetroRio.
Read the caseAfter ending the Yeezy deal, adidas decided to sell the 300m-euro leftover inventory at cost, turning a guided loss into a 268m-euro operating profit.
Read the caseAfter his uncle's 1932 death, Charles P. McCormick saved the Depression-hit spice firm with the Junior Board — participative management that became its culture.
Read the caseKing Seiko, the 1961 premium line that died in the quartz era, returned in February 2022 with five models from ¥198,000.
Read the caseFrom 8 Cape Town stores bought in 1979, Shoprite acquired Checkers (1991) and OK Bazaars (1997), expanded across Africa, and hit R256.7bn revenue by FY2025.
Read the case