Deckers bought UGG in 1995 and repositioned the boot from surf to luxury.
Deckers acquired sheepskin-boot maker UGG in 1995, rebuilt it as a luxury fashion brand, and by 2005 saw UGG sales quadruple in a single quarter.
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2,000 CASOS PUBLICADOS · ATUALIZADOS REGULARMENTEChick-fil-A's 2013 handover to Dan Cathy grew the family chain fourfold in a decade
Founder Truett Cathy retired at 92 in 2013; under his son Dan, Chick-fil-A quadrupled to become America's third-largest restaurant chain.
Ler o casoSerum Institute: the son who took over at 30 and scaled to four billion doses
Adar Poonawalla inherited the world's biggest vaccine maker from his horse-breeder father in 2011 — then bet $2bn on capacity just as Covid arrived.
Ler o casoPacific Ethanol's plants emerged from 2010 Chapter 11 and grew into a top-five producer
After its plant subsidiaries' 2010 Chapter 11, Pacific Ethanol restarted idled plants, doubled capacity via Aventine and became Alto Ingredients.
Ler o casoGarmin bought Firstbeat in June 2020 and rode a fitness boom to record revenue
Mid-pandemic, Garmin acquired the analytics firm behind its wearables; fitness revenue rose 26% and total sales hit a record $4.19B in 2020.
Ler o casoNissan's new COO promised to close five factories and hit profit in a year
Nissan had lost money in seven of eleven years and carried about ¥2 trillion in debt. Renault sent Carlos Ghosn to run it and set a hard deadline for profit.
Ler o casoGrainger slashed online prices for volume and rebuilt profit by 2018
To beat low-cost online rivals, Grainger repriced thousands of SKUs, took a margin hit, then returned to growth.
Ler o casoApollo Hospitals formalized succession by splitting the group among four daughters
In July 2014, founder Prathap Reddy, 81, formalized leadership: two daughters became executive vice-chairpersons, one managing director, one joint MD.
Ler o casoShenmue III: fans put up $6.3M to revive a dead Sega saga 14 years later
Sony announced Shenmue III at E3 2015; the $2M goal fell within a day and the Kickstarter closed at a record $6.3M from nearly 70,000 backers.
Ler o casoTata's Trent found a second act selling ₹999 fashion as Zudio
Tata's Trent spent 20 years on premium Westside, then launched value-fashion Zudio (everything under ₹999) — 7 stores to 765, $1B revenue in 7 years.
Ler o casoeBay cut costs, sold Skype and rebuilt its marketplace; revenue doubled by 2011
After 2008 stalled growth and a first-ever sales decline, Donahoe cut costs, divested Skype and refocused on the core marketplace, lifting revenue 33% in 2011.
Ler o casoBSE hired NSE's own builder and fought back from a 3% share to a derivatives force
Asia's oldest exchange, down to a 3% share versus NSE, hired NSE founding-team member Ashish Chauhan in 2009 and rebuilt into a derivatives contender.
Ler o casoUniqlo sold ¥1,900 fleece in Japan's recession and became the country's retail phenomenon
In Japan's 1997-2000 slump Uniqlo bet on cheap fleece, sold 26 million units in 2000-01, and doubled sales to $2.1B.
Ler o casoCadila handed the MD job to third-generation Sharvil Patel in 2017
Pankaj Patel handed Cadila's MD job to son Sharvil in July 2017 — a succession under consideration for about a decade — and stayed on as chairman and mentor.
Ler o casoMahindra resurrected Jawa, a motorcycle brand dead in India for 22 years
The bike that left India in 1996 came back in 2018 under Mahindra's Classic Legends — and sold 50,000 units in its first effective year on waiting lists alone.
Ler o casoGojek and Tokopedia merged, IPO'd, and cut their way to profit as GoTo
Gojek and Tokopedia merged into GoTo in 2021, IPO'd for $1.1B in 2022, and hit first positive adjusted EBITDA in FY2024.
Ler o casoZynga bet everything on Facebook games in the recession and revenue hit $597M by 2010
As discretionary spending collapsed, Zynga built free-to-play games for Facebook; revenue grew from $19M in 2008 to $597M in 2010 with a $91M profit.
Ler o casoDLF sold 40% of its rental arm to GIC and cut debt from ₹27,000 crore to near zero
India's biggest developer was drowning in debt. Selling 40% of its rental arm to GIC let it inject ₹12,000 crore and reach a record-low net debt by 2023.
Ler o casoAdidas pulled the Stan Smith off shelves in 2012, then relaunched it as an icon in 2014
Adidas withdrew the 40-year-old Stan Smith in 2012, then carefully re-released it in 2014 and made it one of the most-worn sneakers of the decade.
Ler o casoGrifols handed its CEO seat to a brother-and-son team in 2017, keeping family control
A board-approved plan made Raimon Grifols Roura and Víctor Grifols Deu joint CEOs from 1 January 2017, succeeding founder-family leader Víctor Grifols Roura.
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